Premieres & highlights
New ideas, targeted strategies and varied highlights will once again make Swissbau 2026 the key meeting place for Swiss industry.
Growth initiatives
The Swiss construction industry will meet once again at Messe Basel between 20 and 23 January, 2026. To ensure your Swissbau 2026 experience is as successful as possible, we are working flat out on new growth initiatives to attract new and returning exhibitor and visitor groups.
Five strategic innovations for Swissbau 2026:
- Hall change from 2.2 to 1.2 with relaunch of the Bathroom & Kitchen Trend World
- New specialist exhibition areas and collaborations, e.g. with the Swiss Association of Painting and Plastering Contractors (SMGV)
- Lively skilled trades meeting point in the form of a hub in Hall 1.0
- New hands-on offers in the Swissbau Lab in Hall 1.1
- Brand-new knowledge and new momentum at Swissbau Focus in Hall 1.0
Discover the premieres and highlights
Trend World Bathroom & Kitchen
Relaunch of interior design on one level in modern Hall 1.2 for optimal product presentations.
Craftsmen's Meeting Point
Under the motto “Swissness,” we are establishing a new and trendy hub for all craftmen's in Hall 1.0.
Plaster and paint
Through our cooperation with the SMGV, we are strengthening the proportion of tradespeople and expanding the offering of this multi-sector trade fair.
Swissbau Focus
A setting for presenting and discussing challenges and opportunities. The current topics are magnets for relevant visitor target groups.
Swissbau Lab
Discover and try out practical innovations. Find new offers of live of product and application demonstrations.
Expansion of the specialist areas
We are now expanding the specialist areas at Swissbau 2026 through new collaborations. Let the Swissbau team advise you on the different options for participation. Also new: On Saturday, 24 January 2026, Trend World Bathroom & Kitchen in Hall 1.2 and Swissbau Focus in Hall 1.0 South will be open to additional visitor groups. A complete additional day from 9 am to 4 pm delivers huge added value for the interior design sector. Exhibitors from other halls can also learn about smart participation packages for a visit on Saturday.
